2019 Strategic Management Strategy 
Norbert Bol
JANUARY 1, 2019
At the start of 2019 I wish everyone a happy and healthy 2019! So whatever in 2019 we are planning to do, to be happy and healthy, we can at least think about the sustainability issues when we buy a product or a service whatever the price level, the length of the purchase cyle, our involvement or emotions. Have a great 2019!
Norbert Bol
JANUARY 27, 2019
2019), show how individual sustainability competences can play a role in business projects and especially in building projects. Sustainability has become an important aspect in every business nowadays. However, how can we implement sustainability successfully in our business practices? Lambrechts et al. In general, Lambrechts et al.
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Norbert Bol
FEBRUARY 2, 2019
A sustainability-centered marketing strategy is not leading to superior customer-brand relationships and fi rm performance. 2019) where they have compared three marketing strategies: Market-driven strategy with a focus on customers, employees and suppliers. In general this is the outcome of a recent study by Mena et al.
Norbert Bol
MARCH 17, 2019
Last week I wrote about the use of narratives in strategic foresight using the speeches of Steve Jobs as examples (see last week’s blog ). In their article, Van Cattenburg & Duijn (2019), show that the allegorical pattern is useful to reflect on all relevant perspectives to stimulate integral learning. Norbert Bol.
Norbert Bol
MARCH 9, 2019
This discipline includes all activities related to forecasting, scenario analysis, action planning and decision making about strategy. The best way to make sense of strategic foresight is by looking at the narratives that are being used (Sarpong et al., Improving strategic foresight by using time streams. Have a great day!
Focused Momentum
JULY 22, 2020
By July, my schedule is jam-packed with Strategic Assessment Interviews. My team is compiling surveys, reviewing materials, and preparing to conduct strategy sessions throughout the rest of the year. It was well-paced and optimistic based on our momentum from 2019. We had a great plan as we entered 2020.
Norbert Bol
MARCH 24, 2019
2019) show in their article that we often have a too optimistic view on technology and sustainability. 2019) demonstrate this in the case of biorefinery, where technology made it possible to transform biomass into bio-based products (food, feed, chemicals, materials) and bioenergy (biofuels, power and/or heat). Gonella et al.
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