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2024: A Pivotal Year

Digital Tonto

GDP would fall by 14% and the ad market, which fueled the media business I ran, fell by 85%. The post 2024: A Pivotal Year first appeared on Digital Tonto. In 2009, it felt like the world was ending. I was still living in Ukraine then and the financial crisis hit there especially hard. The truth is that you only lose when you quit.

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What to Expect from the Global Economy in 2024

Harvard Business Review

Most importantly, inflation is falling in much of the world and some central bankers have signaled likely interest rate cuts in 2024. But risks remain as higher interest rates work their way through markets. The economy is ending 2023 in better shape than expected. Geopolitics also looms large.

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10 CX and Customer Service Predictions for 2024 (Part 2)

Innovation Excellence

GUEST POST from Shep Hyken As promised, I’m back with the second part of my top predictions and trends for 2024 in the world of customer service and customer experience (CX). You can read the first five here. So, let’s get started with No. Social Cause Increases Customer Satisfaction — Earlier this year, […]

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How Grocery Stores Should Respond to the Growth of Online Markets

Harvard Business Review

During 2020-21 online grocery shopping soared from 3.4% to double digits as Covid-19 made customers reluctant to go into stores. Post Covid, online grocery shopping is still high, forecasted by Forrester (2021) to hit 10.4% How will grocery retailers service this new demand stream?

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Embedded Analytics Insights for 2024

From data security to generative AI, read the report to learn what developers care about including: Why organizations choose to build or buy analytics How prepared organizations are in 2024 to use predictive analytics & generative AI Leading market factors driving embedded analytics decision-making

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2024 Under Innovation and Business Ecosystem Review

Paul Hobcraft

My review of 2024 from a posting perspective has been a really positive one. The post 2024 Under Innovation and Business Ecosystem Review first appeared on Paul4innovating Innovation Views. The split between sites was fairly even as I continue to increase my focus on building the building case for Ecosystems, in thinking and design.

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Smarter Homes - Opportunities in the Growing Home Automation Market

Wellspring

The burgeoning interest in this technology provides an opportunity that businesses can’t ignore - the smart home market is projected to be worth $292.43B by 2024 and the output of relevant intellectual property continues to grow year over year (Figure 1).

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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. Whether you’re refining your customer journey or exploring ways to personalize engagement, we’ll provide insights that help you create adaptable models that move as fast as the market does.

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How To Craft Your Perfect Retail Tech Stack

Speaker: Jason Cottrell and Brian Walker

Distinguish credible vendors from the pretenders in a crowded market. 📅 June 20, 2024 at 9:30 am PT, 12:30 pm ET, and 5:30 pm GMT Gradually upgrade your systems for continuous improvement. Debunk myths about modular strategies and understand their simplicity.

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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve!

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Scan to Success: How to Leverage QR Codes for Offline and Online Marketing Power

Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode

Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm of marketing potential! Save your seat today!

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 📅 April 30th, 2024 at 9:30am PDT, 12:30pm EDT, 5:30pm BST Register today to save your seat!

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Data Modeling for Direct Mail: Boosting Multi-Channel Reach and Response

Speaker: Jesse Simms, VP at Giant Partners

This new, thought-provoking webinar will explore how even incremental efforts and investments in your data can have a tremendous impact on your direct mail and multi-channel marketing campaign results! 📆 September 25th, 2024 at 9:30 AM PT, 12:30 PM ET, 5:30 PM BST

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How To Align Product Management And Supply Chain Operations For Successful Product Launches

Speaker: Shalini Dinesh

Research shows that as many as 70% of product launches fail due to inadequate coordination among stakeholders, including supply chain, product management, legal, marketing, and change control teams (Gartner, 2022). 📅 November 14, 2024 at 9:30am PT, 12:30pm ET, 5:30pm GT

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The 2nd Generation of Innovation Management: A Survival Guide

Speaker: Chris Townsend, VP of Product Marketing, Wellspring

In this new webinar, Chris Townsend, VP of Product Marketing at Wellspring, will provide a primer on how Growth Innovation works and why it is poised to become the next generation of Innovation Management! But after years of experimentation, senior leaders are asking: Is this still just an experiment, or are we in it for the long haul?