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Human-centred innovation in a digital world.

Paul Hobcraft

Having people at the centre of designs enables more intelligent, rapid and lasting innovation. Tony touched on how digital technology is being used to solve today’s present issues and how working with the comprehensive digital twin and having people at the heart of the design make a significant contribution to some current challenges.

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When Software Can’t Change the Laws of Physics (or Leadership)

Mills-Scofield

We can’t design with atoms and ignore gravity, conservation of energy and Newton’s laws of motion. There have been major 737 design upgrades and changes over the years; it is usually easier to do variations on a theme in terms of design, testing, certification, regulatory approvals, etc. Boeing 737 Max in production.

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Future-Centered Design: How to Turn Great Ideas into Action Plans

Daniel Burrus

As a matter of fact, some of the most transformative ideas that have gone on to change the world have been from a lower- to mid-level employee. Most likely, at first the answer will be no, but you can change that! Great ideas do not always come from the top down.

Design 92
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Southwest Pursues a Me-Too Strategy

Michael Roberto

Source: Wikipedia This week, Southwest Airlines announced a major strategy shift. Alison Sider of t he Wall Street Journal reported that, "Southwest Airlines plans to start charging for checked bags, a seismic shift that will boost revenue but potentially give its fiercely loyal passengers a reason to shop around.

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The implementation of the Composable Innovation Enterprise Framework?

Paul Hobcraft

I wonder if that is the current incumbents, be these current innovation management software providers or individuals inside the organizations resisting change, as it brings significant uncertainty of change and disruption to the (inadequate) process, one that I feel is not fit for today’s and tomorrow’s innovation purpose.

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Understanding the Building Blocks of Hospitality

Business and Tech

The hospitality industry is facing rapid changes as technology advances and the modern consumer demands more. Jan Carlzon, ex-CEO of SAS Airlines, described each occasion when a guest interacts with the hotel or restaurant as “moments of truth.” Change is the only constant in business.

Industry 130
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Human-centred innovation in a digital world.

Paul Hobcraft

Having people at the centre of designs enables more intelligent, rapid and lasting innovation. Tony touched on how digital technology is being used to solve today’s present issues and how working with the comprehensive digital twin and having people at the heart of the design make a significant contribution to some current challenges.