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What is a Strategy Uncertainty Map? Strategy Uncertainty Map: A Practical Guide for Strategy Projects A Strategy Uncertainty Map is a structured framework used to assess and manage uncertainties that could impact an organizations strategic decisions. Improve risk management Minimize exposure to critical threats.
Source: Wikipedia This week, Southwest Airlines announced a major strategy shift. Alison Sider of t he Wall Street Journal reported that, "Southwest Airlines plans to start charging for checked bags, a seismic shift that will boost revenue but potentially give its fiercely loyal passengers a reason to shop around. Controversial?
GUEST POST from Shep Hyken In a bold move to cut costs, Frontier Airlines announced that it would no longer offer human-to-human customer support. As a customer service expert, I was surprised at this move. I have waited to see the fallout, if any, and thought the company might backpedal and reinstate traditional phone support. […]
The folks at Armada Corporate Intelligence offered an internal branding strategy take on the United Airlines woes, offering strategic thinking questions you can ask and answer to improve your brand’s resiliency and avoid brand crises. 3 Ways Your Internal Branding Strategy Can Be Smarter than United Airlines.
Source: TripAdvisor The Wall Street Journal published an interesting article this week titled "Meet the Southwest Superfans Who Don’t Want the Airline to Change." The hedge fund and some other investors would like to see Southwest offer a series of additional benefits and collect fees for those amenities as other airlines do.
In the midst of all this, Whole Foods has decided to take a market segmentation strategy to reverse its downward trend, a strategy aimed squarely at Trader Joe’s, a solid Millennial brand: launch a chain of smaller, lower-priced stores that focus entirely on stock with the Whole Foods private label, 365. Think Southwest Airlines.
Airlines are looking to encourage us back onto their planes. Siemens Digital Industries Software approach’s foundation is Xcelerator ; it is at the core of the strategy. Keeping Us Safe for Resuming Travel. We all have had imposed on us severe travel restrictions.
I’m not sure where to start with the brand experience problems for Southwest Airlines in this picture. When it comes to bad decisions about branding strategies, this scary mistake is all tricks and no treats. The entire Southwest Airlines ticketing area was decorated for Halloween. Extending Branding Strategies Too Far.
This week’s debacle at United Airlines highlighted a darker side of Innovation. While this was an extreme example of terrible customer service, I think it is merely the tip of the commercial innovation ‘iceberg’ that has been pervasive in the airline industry for many years.
Source: Getty Images The bidding war for Spirit Airlines has ended. The combined airline will have 458 planes—up from JetBlue’s fleet of just over 280 jets now—and will have over 300 more on order. Historically, firms in the airline industry has struggled to be consistently profitable. It's a fascinating question.
Southwest Airlines has a notable history with both intrapreneurship and solving both internal and external company pain points creatively. But at Southwest Airlines, an internal employee named Marty Cobbs decided to take passengers by surprise by livening up the safety instructions with humor.
All organisation have a stated strategy – one that they would like to execute on. However, most organisations are not able to execute the stated strategy, which leads to the organisation not being able to live up to its potential and deliver what they promise to their stakeholders. So, where do things go wrong? .
Here are four strategies to watch in 2016: Exclusivity – Play Hard to Get, to Get More Customers. Sharing internal processes, employee programs, and other organizational best practices are rapidly becoming strategies for creating external competitive differentiation. . What does that mean for marketers?
Here are four strategies to watch in 2016: Exclusivity – Play Hard to Get, to Get More Customers. Sharing internal processes, employee programs, and other organizational best practices are rapidly becoming strategies for creating external competitive differentiation. . What does that mean for marketers?
“Decoupling” the value chain is the next big strategy for digital innovation and business models. In the case of the travel industry, hotels, airlines, and tour operators decided to bypass the travel agencies and offer their services directly to consumers over the internet. Disintermediation wreaked havoc.
Work with airlines and other partners: Collaborate with airlines and other partners to find ways to improve the baggage handling process. Work with airlines and other partners: Collaborating with airlines and other partners to coordinate baggage handling procedures can also help to reduce wait times.
Companies that invest in green energy adoption, supply chain optimization, and carbon reduction strategies will lead the transition away from oil and gas dependency, securing long-term competitive advantages.
Research shows that serial entrepreneurs develop business models more successfully than others by building on proven strategies. Enjoy the following business model strategy to boost your creativity. Get inspired by Jumeirah’s or Singapore Airlines’ luxurious solutions, and decide for yourself. Singapore Airlines.
And certainly, proactively notifying airlines and pilots that new training was required should have been a no-brainer. Boeing, FAA, airlines, …) In your business, with your products or services, what are you assuming will ‘fix the problem’? In the case of Boeing, software was going to solve known basic aerodynamic design problems.
For example, Delta Airlines’ entire fleet in the United States was temporarily grounded because of computer problems—the second shutdown over a period of six months also shutting down the carrier’s website and mobile apps. Many organizations can point to business principles, strategies and other ways of thinking that underscored success.
A few more similarly accelerating technology Hard Trends that increase in-person trust are contact-less kiosks for self-service in retail stores, and hotel and airline check-in using facial recognition and/or voice and smartphone. With that said, make sure you put elevated trust at the center of your reopening strategy.
If I were to ask you what your company/unit/team strategy is, could you answer in a single sentence? And even if it is, why would you want to (other than to respond to some smart-aleck strategy facilitator)? I know it’s possible, and there are several worth reasons for stating strategy in. Is that even possible?
They recognize that being carbon neutral can play a crucial part in their sustainability and Corporate and Social Responsibility (CSR) strategy while enabling them to do their bit for global climate change. There is an increasing number of businesses claiming to be carbon neutral. Therefore, there will be no energy transition.
Whitehurst left his comfortable role as COO of Delta Airlines for a substantially different job, CEO of the open source software company Red Hat. Cleaning up a mess, it turns out, can often be more creative than the process of making that mess. Jim Whitehurst: What I Learned From Giving Up Everything I Knew As A Leader.
Here's a nice example of the Attribute Dependency Technique, one of five in the innovation method called Systematic Inventive Thinking (SIT). It's a great tool to make products and services that are "smart." They adjust and learn, then adapt their performance to suit the needs of the user. Continue reading →
They allow people to save address and payment information on ecommerce sites, airport and airline preferences on travel sites, and topical preferences on news sites. As you flesh out your mobile identity management strategy, start with these tasks first and only consider additional ones later. Accounts should not be required.
Airlines are looking to encourage us back onto their planes. Siemens Digital Industries Software approach’s foundation is Xcelerator ; it is at the core of the strategy. Keeping Us Safe for Resuming Travel. We all have had imposed on us severe travel restrictions.
Airlines are looking to encourage us back onto their planes. Siemens Digital Industries Software approach’s foundation is Xcelerator ; it is at the core of the strategy. Keeping Us Safe for Resuming Travel. We all have had imposed on us severe travel restrictions.
The “Inside the Executive Suite” article from Armada Corporate Intelligence profiled an intriguing innovation strategy example within a regulated industry. The Armada article highlights six ways to formulate innovation strategy in a regulated environment, including the approach JetBlue is taking. A shadow innovation strategy.
Source: New York Times During the early days of my strategy courses, we often learn about Porter's five forces as a tool for evaluating industry structure. We often examine industriest at the extreme - either highly profitable (such as pharma) or highly unprofitable (such as airlines or fitness centers). He says it's quite easy.
I was standing in line at the Baltimore airport, about to board an earlier-than-planned Southwest Airlines flight through Chicago on my way back home. The power of strategy-focused creative thinking questions to help generate a high proportion of on-target ideas. Suddenly, Facebook Messenger buzzed.
Travelers in my area have been enjoying incredibly low fare trips to Europe on Norwegian Airlines. The Wall Street Journal's Heard on the Street column has some doubts : The airline operates a very different growth model to tried and tested low-cost carriers such as Southwest Airlines Co. in the U.S. and Ryanair in Europe.
It is the foundation on which a leader builds a strategy for achieving the organization's desired future state. They can connect the dots, see patterns and relationships others may miss, and use this insight to inform their long-term strategies. As a leader, I've witnessed the transformative power of visionary thinking.
When a brand strategy change is planned, what happens first? An earlier “Inside the Executive Suite” article from Armada Corporate Intelligence addressed this important brand strategy question about how changes are rolled out to the public. He was flying on United Airlines as it introduced ‘United Rising.’
Source: Southwest Airlines Yesterday, Southwest Airlines co-founder and long-time CEO Herb Kelleher died at age 87. Here are five simple, yet powerful, lessons that come to mind as I reflect on the Kelleher era at the airline: Make tradeoffs. At Southwest, Kelleher chose to run an airline in a very different manner.
Source: Dallas News For decades, the airline industry has been characterized by abysmal profits. The list of airline bankruptcies is seemingly endless. airline industry profitability is very strong at the moment - "healthier than ever" according to the headline. airlines averaged $19.65 airlines averaged $19.65
Digital products in the hands of customers, such as banking, airline or music apps, represent the last piece of the digitization puzzle since many of the back-end systems and processes became computerized over the last several decades. Google Search Data for the phrase “digital transformation” from Google Trends.
Patents are important tools for both offensive and defensive strategy.” [5]. After her divorce in 1989, Joy Mangano was struggling to pay the bills working two jobs as a waitress and an airline-reservation manager while living with her three kids in Long Island, NY.
Car rental companies, and even airlines as we consider personal mobility drones and flying cars (and here ), could provide key areas of expertise to the new value chain and become important participants. Similarly, airlines contribute important expertise in big data exploitation, fleet acquisition, as well as fleet operations and management.
This pattern requires a very sophisticated pricing and marketing strategy. Airlines, car manufacturers, and software companies are usually creating and capturing value in this way. So, in the end, customers pay more than the originally anticipated but benefit from several options that meet their particular needs.
These dozen slide presentations offer insights into innovation strategy at organizations like NASA, Alaska Airlines, Nike, and Clorox. Get them all here…
News reports this morning indicate that United Airlines has announced a significant change to its employee compensation policies. United Airlines President Scott Kirby issued a memo to employees explaining the change. The company has eliminated quarterly employee bonuses amounting to roughly $1,200 per year.
For example, Delta Air Lines, one of the leading airlines, managed to get back to their leading position even after bankruptcy. Organizations should make changes in their strategy, governance, engagement, and incentives. The important questions arise: how to prioritize investments, where to cut what, and what strategy works best?
Smisek organized the merger of Continental (his former employer) with United, creating the world’s largest airline at the time, things have not gone well. Since announcing the merger in 2010, more has gone wrong than right at United: Computer glitches have hounded the airline. ” Sounds like a lot more internal focus.
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