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A competitive advantage. Gaining that competitive advantage involves addressing what Koslow calls the three “pillars” of a healthy company culture: community, purpose, and growth. “You He also warns against what Harvard Business Review calls an “adrenaline shot” approach to change. People need to feel secure.
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The work undertaken is often seen as a drain, not repeatable, and poor on the efficient definition of understanding we have in place today as the work undertaken, not yielding the returns if the concept is more radical due to time horizons or business model constraints. Today we live in a more connected world, technology has enabled this.
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