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Hedgehog Model Template for Business Strategy

Leapfrogging

Hedgehog Model: A Practical Guide for Strategy Projects The Hedgehog Model , developed by Jim Collins in his book Good to Great , is a strategic framework that helps organizations find their core focus and achieve long-term success. Enhances Market Positioning Ensures companies build their brand around a well-defined concept.

Strategy 130
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Thought Leader and Influencer Interview with Matthew Lieberman, CMO, PwC

Thinkers360 - Thought Leader Interviews

In this edition, we speak with Matthew Lieberman who is the Chief Marketing Officer of PwC US/Mexico and an innovative executive at the crossroads of marketing, media, and technology. ML: I have a non-traditional background and am not a classically educated marketer.

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Bypass the Naysayers

Destination Innovation

If the main route to market for your great innovation is blocked by naysayers committed to current products and methods, you should ask – who benefits most from this? Reviewers were generally very critical of the standard of writing in the book and of the way it described explicitly erotic scenes featuring bondage and sadism.

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Diversification Dividend: How to Win in Today’s Market

Innov8rs

Your brand dominates the offline world, but digital competitors are growing fast in a rapidly changing market. No matter what they attempted, the company was doomed to fail due to a combination of internal inertia and external disruption. Jan recalls, “I personally digitized the whole marketing production chain, a horror project.

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Thought Leader and Influencer Interview with Vaibhav Malik, Global Partner Solutions Architect, Cloudflare

Thinkers360 - Thought Leader Interviews

We specialize in B2B strategic marketing, B2B analyst and influencer relations, and B2B thought leadership marketing putting your brand in front of active B2B buyers, analysts and influencers worldwide – Explore membership today ! Thinkers360: Tell us a bit about your background and areas of expertise.

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Top Strategy and Innovation Books of 2019

Innovation Excellence

The best strategy & innovation books deliver new insights, examples and tools for reinventing business. I’ve recently written about the disruptive change and innovation upending markets like product packaging, travel and hospitality, management consulting, construction, healthcare, and manufacturing.

Strategy 108
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The Book that Took 9 Years to Publish

Stephen Shapiro

One week from today, my 6th book, Invisible Solutions , will be released. I’ve been asked, “How long did it take to write the book?” December 2 – 10, 2018, I locked myself in a hotel room and started working on the book. In fact, upon reflection, the book took nine years to write and publish.

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