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Tri-Force Ideation – A Strategic Approach to Brainstorming for Business Innovation

Destination Innovation

One powerful method I use for generating innovative ideas is called Tri-Force Ideation. This structured approach ensures that the brainstorming process is both comprehensive and aligned with the organization’s core competencies and aspirations. It involves focusing on three key elements: Strengths, Values, and Assumptions.

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The History of the Whiteboard and Ideation

IdeaScale

In this article, we will explore the long history of the whiteboard, demonstrate how it’s evolved in the last decade, and highlight why it’s so important for ideation. This allows teams to engage in collaboration from anywhere across the world and utilize structures that help boost their efficiency.

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SCAMPER Template

Leapfrogging

SCAMPER is a structured ideation tool designed to enhance creative thinking and innovation by prompting systematic questions around an existing product, service, or process. Unlike free-form brainstorming, SCAMPER provides a scaffold framework that guides teams through a wide array of mental shifts. What is SCAMPER?

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Design Thinking Toolkit Template

Leapfrogging

Generate Innovative Solutions: Leverage creative ideation techniques to develop unique approaches. By integrating Design Thinking into their strategic approach, organizations can increase customer engagement, drive competitive differentiation, and foster a culture of continuous innovation.

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Participation leads to Innovation

Destination Innovation

They report a significant correlation between ideation rates (generating good ideas) and profit growth. Frequency – the more brainstorm and ideation events the better. Engagement – the more active participation by people the better. They give a good Ideation Rate as 500 ideas per 1000 users per year.

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Outcome Driven Innovation Template

Leapfrogging

Identify Desired Customer Outcomes Engage customers using interviews, surveys, or observation to uncover all the outcomes they want when completing the job. This prioritization helps guide ideation and resource allocation. Generate and Screen Solution Concepts Use the high-priority outcomes to fuel brainstorming sessions.

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How Design Thinking Promotes Innovation

IdeaScale

In reality, design thinking is a process that overlaps with traditional innovation in many different ways, making it extremely useful for innovative ideation. Design thinking is defined on Fresco as: “a process in which teams attempt to understand their customer, reimagine problems, and brainstorm solutions previously out of reach.