Business and Tech

DECEMBER 27, 2021

Hybrid events will are here to stay. Event marketers must continually adapt and innovate, with an eye on delivering unified live and digital experiences. . One prevalent idea is that hybrid events are here to stay. One prevalent idea is that hybrid events are here to stay. The future is hybrid.

Engagement 130

Engagement Data Trends Disruption 130

Leanstack

JUNE 10, 2021

Their default position is to resist change. In the hill-climbing metaphor, this resistance to change is inertia. The inability to overcome consumer inertia (habit) and friction (anxiety) is the reason why most first-to-market products fail. They require too much behavior change that consumers are not yet ready to undertake.

Industry 105

Industry Marketing Change Learning 105

Leapfrogging

MARCH 10, 2025

It ensures that businesses can respond swiftly and effectively to unexpected events , minimizing downtime, financial losses, and reputational damage. Enable rapid adaptation to changing conditions. Regulatory changes New government policies, compliance requirements. Regulatory changes impacting self-driving technology.

Strategy 130

Strategy Strategy Underperforming Technical Team Disruption 130

Leapfrogging

MARCH 27, 2025

Artificial Intelligence (AI) is revolutionizing the field of change management by providing advanced tools and techniques to streamline processes and enhance decision-making. By integrating AI into your change management processes, you can enhance your ability to manage complex transformations and achieve successful outcomes.

Artificial Inteligence 130

Artificial Inteligence Underperforming Technical Team Training Analysis 130

Paul Hobcraft

APRIL 9, 2020

The changing world for Organizations- not physical events but becoming reliant on on-line and digital delivery. The previous reliance on showcasing their latest products or technology will be less at physical events but in digital environments through a range of social mediums. Guardian Article. . Guardian Article.

Technical Review 321

Technical Review Engagement Creativity Change 321

Destination Innovation

JUNE 5, 2019

Once they gained this insight Hyundai decided on a daring marketing strategy. If you find that you cannot make your payment because of a covered life changing event, we’ll allow you to return your vehicle and walk away from your loan obligation”. Hyundai saw its share of the US automobile market rise from 3.0

Marketing 240

Marketing Industry Strategy Strategy 240

Leapfrogging

MARCH 3, 2025

By leveraging AI, you can fundamentally transform your consulting practice and gain a competitive edge in the market. Predictive Analytics : AI’s predictive analytics can provide foresight into market trends and client needs, helping you stay ahead of the curve. For further inspiration, explore AI in business transformation.

Artificial Inteligence 130

Artificial Inteligence Case Study Analysis Innovation 130

Leapfrogging

NOVEMBER 8, 2024

That’s how you keep moving forward and stay in the ring as things shift and change around you. How to Dig Up Innovation Gold : Market Recon : Get real with market waves and hear the buzz from customers. Let your team dream big and bring fresh notions to the table. Spy on Rivals : Peek at what others in the biz are up to.

Strategy 113

Strategy Strategy Innovation Artificial Inteligence 113

Leapfrogging

FEBRUARY 12, 2024

The Role of a Keynote Speaker in Corporate Innovation A keynote speaker can be a powerful catalyst in corporate settings, sparking innovation and inspiring change within an organization. The choice of speaker can set the tone for the entire event and influence the mindset of every attendee.

Technical Review 100

Technical Review Innovation Trends Engagement 100

Idea to Value

JANUARY 14, 2022

Over thousands or millions of generations, with occasional changes which each made the gliding more viable, eventually the birds that could power their own flight evolved. But in order for a dolphin to evolve gills, it would need to fundamentally change how it got oxygen into its body.

Software Review 252

Software Review Technical Review Marketing Change 252

Leapfrogging

DECEMBER 10, 2024

The Evolution of Product Development Product development has transformed significantly over the years, adapting to changes in consumer behavior, market demands, and technological advancements. Traditional vs. This method, while structured and predictable, often leads to challenges in adapting to changes and longer time to market.

Product Development 100

Product Development Agile Software Review LEAN 100

Business and Tech

SEPTEMBER 29, 2021

Unfortunately, COVID-19 isn’t the only event that had a profound impact on our mental state over the past 18 months. However, employees may not stick around if that’s the case because 64% ranked flexible and supportive cultures over salary, saying they’re willing to change jobs to find it.

Report 241

Report Company Survey Leadership 241

IdeaScale

SEPTEMBER 1, 2024

The business environment is always changing. New technologies emerge, customer expectations shift, and unforeseen events like market crashes or global pandemics can reshape entire industries overnight. In this environment, the ability to adapt and innovate is no longer a luxury, it's a necessity for survival.

Disruption 100

Disruption Industry Change Technology 100

Leapfrogging

FEBRUARY 13, 2025

Industry Events : Participate in industry events, conferences, and seminars to connect with other professionals. Professional Associations : Joining professional associations related to AI can provide access to exclusive resources and networking events. Engage with industry peers and experts to build a robust network.

Artificial Inteligence 130

Artificial Inteligence Technical Review Conference Project 130

Ecosystems4Innovating

OCTOBER 14, 2024

The importance of Recognizing Dynamic Ecosystems We recognize the need for business to embrace change and thrive through adaptation in a rapidly evolving business landscape does require a very dynamic environment. They have the ability to adjust quickly and effectively to changing circumstances.

Design 72

Design Collaboration Trends Disruption 72

Idea to Value

MARCH 9, 2022

But in the past few decades, things have changed radically. Two major changes have occurred, which mean that today nobody needs permission from a gatekeeper to get started anymore. Video and Film creators, actors or events can make money by uploading their videos to Youtube or streaming them on Twitch.

eBook 52

eBook Video Creativity Software 52

Thinkers360 - Thought Leader Interviews

AUGUST 2, 2024

In this edition, we speak with Matthew Lieberman who is the Chief Marketing Officer of PwC US/Mexico and an innovative executive at the crossroads of marketing, media, and technology. ML: I have a non-traditional background and am not a classically educated marketer.

Technical Review 59

Technical Review Generative AI Marketing Tools 59

Leapfrogging

MARCH 14, 2025

Market Analysis Reports Competitive Positioning Offers insights on market trends, customer preferences, and competitor strategies. For instance, predictive models can estimate the potential success of a new project or identify future market shifts. This can be particularly useful in adapting leadership strategies in real-time.

Artificial Inteligence 130

Artificial Inteligence Underperforming Technical Team Analysis Leadership 130

Paul Hobcraft

NOVEMBER 12, 2018

I quickly gathered it was best to eat well before you came to this event and just keep “walking the halls”. Then I receive this to add the extra “commercial” icing on the cake, announce just days before the event. Do your sums, this is a sizable revenue-generating event. The lines were impressive and off-putting.

Technical Review 222

Technical Review Conference Technology Data 222

Idea to Value

FEBRUARY 22, 2023

Research has shown than many retailers , especially before sale events like Black Friday, will artificially raise product prices, or just quote higher normal prices, and during the sale time show the previous price but claim that it is now cheaper. Anchoring can also significantly impact companies and their ability to innovate and change.

Study 290

Study Project Examples Strategy 290

Idea to Value

JANUARY 7, 2022

I will go through each of them one at a time, and explain the positive and negative aspects of each: Different possible organisational locations for innovation resources: Option 1: A bridge between R&D and Sales / Marketing. Good for marketing (“look how our company is visibly investing in innovation”).

Underperforming Technical Team 309

Underperforming Technical Team Innovation Resources Project 309

Paul Hobcraft

JULY 3, 2024

Organizations must embrace innovation ecosystems to harness the power of innovation and drive transformative change effectively. Reduced Market Entry Barriers: Innovation ecosystems can facilitate access to new markets, customers, and partners, expanding the potential for growth and revenue generation.

Competition 173

Competition Innovation Roadmap Collaboration 173

Paul Hobcraft

MARCH 23, 2019

There is still a real reluctance that the supplier of innovation software solutions has to change. They have had a model of a constant growth success for years but it is getting harder as the market is fragmenting and looking for greater flexibility within the range of solutions. The IM software market is stirring. million.

Innovation Management 200

Innovation Management Software Review Management Technical Review 200

Paul Hobcraft

OCTOBER 22, 2018

You can learn from others, you can adapt but you need to clearly understand where you are in your own evolution and capacity to undertake change. How they evolve, in new growth, in their changing business model, in their innovation, in their capabilities to manage the “spread” of activities required to transform.

Engagement 235

Engagement Industry CTO Groups 235

IdeaScale

JANUARY 23, 2018

Scenario planning is a great way to visualize how your business landscape may change over time. As you can see, there is no single future but a variety of possible futures based on the impact of trends, events, and choices. I have revised Gretzky’s statement to say “Skate to where the puck is going, not where it is.”.

Crowdsourcing 0

Crowdsourcing Tools Trends Engagement 0

IdeaScale

AUGUST 29, 2018

The way we think about innovation has changed over time. Over two years I believe we went through just one case study on how to produce and market a new technology (it was on fiber optics). In all cases innovation is change. Of course questions arise: What things? How new and new for whom? How useful do they have to be?

Innovation 180

Innovation Roadmap Entrepreneurship Crowdsourcing 180

PlanBox Innovation

OCTOBER 19, 2023

Think of what can be achieved when the marketing and production avatars start co-creating! A participant, usually shy in boardroom settings, might surprise everyone with a game-changing idea under the guise of their avatar. The post Why Avatars Are A Game-Changing Innovation Strategy appeared first on Planbox.

Strategy 93

Strategy Strategy Change Guidelines 93

Business and Tech

DECEMBER 27, 2021

Workers and workplaces changed during the pandemic, but along the way, human resources professionals have been guiding these changes. In this Q & A, he discusses work environments, internal communications, meetings and events, recruiting and interviewing, and the future of HR. How can companies navigate having events now?

Company 130

Company Marketing Resources Tools 130

Planview

JUNE 5, 2023

At Planview, we strongly believe in the power of our employees to drive positive change. Collaborating with Community Partners: We understand that true and lasting change is achieved through collaboration. Our team in India hosted an event at the Bangalore office, where approximately 50 children paid a visit.

Change 98

Change Collaboration Culture Resources 98

Paul Hobcraft

NOVEMBER 14, 2022

In the past few months, I have been writing consistently on the need to change our innovating process, thinking and designs into Innovation Ecosystem ones. I am focusing here on arguing for changing our innovation process on the Business-to-Business or Industry-to-industry, not the retail or consumer ecosystems and their designs.

Innovation 204

Innovation Technical Review Design Collaboration 204

IdeaScale

MARCH 23, 2021

And you should keep a close eye on the potential in-person summits as they’re subject to change. Normally, the Innovation Roundtable’s event convenes presenters from around the world. Needless to say, that’s had to change. The event structure is an experiment and one that promises some fascinating results.

Conference 130

Conference Innovation Agile Strategy 130

Paul Hobcraft

DECEMBER 26, 2017

The day before the main event I was included in the Industry Analysts visit to the Siemens Technology Center, at Neuperlach in Munich. Time to market suffers for one. Siemens is in some highly competitive industrial markets. I did get some disconnects still at the event and this post is attempting to elaborate on these.

Industry 187

Industry Technical Review Competition Fractional CTO 187

Paul Hobcraft

MAY 9, 2024

Collaboration, Idealization and the enabling of innovation I have have been looking back at innovation and how it has changed over the last twenty-five years. Hopefully, this change has enabled better value creation and learning how to innovate. Ideation From closed to open: The way ideas are generated is changing.

Collaboration 147

Collaboration Artificial Inteligence Ideation Agile 147

Business and Tech

MARCH 25, 2022

Dr. Rusty Bishop Chief Marketing Officer, Bigtincan. What long-term changes do you foresee the ongoing pandemic having on the retail industry? These changes depend on retailers being able to recognize their own consumers during each step of the shopper’s journey, no matter which channels they use in a purchase or return transaction.

Technology 246

Technology Industry Data Tools 246

IdeaScale

JANUARY 16, 2019

IdeaScale has worked with partners in Australia from the beginning: in government, nonprofit, and commercial organizations and we’re excited to say that we’re growing our presence in this exciting international market. Here’s why we’re excited about Australia: Resources are Growing.

Crowdsourcing 174

Crowdsourcing Meeting Collaboration Resources 174

Paul Hobcraft

JULY 13, 2021

For me, the “cascading effect” for innovation is “ a sequence of events in which each produces the circumstances necessary for the initiation of the next”. We need to encourage bottom-up innovation, those close to markets, the raw ideas and who can make more connections than those far removed. Many of these come from the bottom up.

Innovation 246

Innovation Engagement Resources Idea Generation 246

Leapfrogging

NOVEMBER 17, 2015

Given the recent events, and my upcoming trip, I thought about all the things I love about Paris, about France and its people. The French are people that have contributed innovative ideas that have changed the world. Here are 10 French Innovations that have Changed the World: 1. So we’re heading to Paris. The Parachute.

Change 100

Change Innovation Course Resources 100