Change Ideation Social Innovation 
Idea to Value
MARCH 7, 2022
I contacted a selection of my fellow innovation experts (this time all women) to see how they talk about innovation with their clients, and compiled the results for you here. I asked them all: What is your definition of “innovation”? What mistake do companies often make when they talk about innovation?
Tullio Siragusa
NOVEMBER 13, 2023
The Attention Economy: A New Paradigm In this era of digital saturation, the concept of the attention economy has emerged as a new paradigm, fundamentally changing how businesses approach marketing and engagement. Ideate: The ideation stage is where creativity comes into full play.
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Tullio Siragusa
OCTOBER 16, 2023
The evolving nature of business, influenced by technological advances and ever-changing consumer demands, necessitates a flexible, innovative approach like Design Thinking. It prioritizes empathy, collaboration, and iterative testing to reach innovative solutions. This phase is all about brainstorming potential solutions.
Tullio Siragusa
OCTOBER 2, 2023
Maybe it’s time for a career change or to dip your toes into freelancing? Based on the feedback during the “Test” phase, you might circle back to “Ideate” or “Prototype” to refine your approach. It begins with recognizing and defining the challenges at hand. From there, brainstorming becomes more directed.
PlanBox Innovation
AUGUST 3, 2021
Well, collaboration is an essential part of the idea management lifecycle, but whereas organizations have collaborative software, they often lack collaborative innovation software, which brings purpose, focus, and structure to collaboration for your organization to repeatedly discover, develop, and transform ideas into commercial value.
Tullio Siragusa
AUGUST 14, 2023
Emotional Intelligence doesn’t change with industry jargon or processes. Communication Skills A Constant in a Changing Landscape: From mergers and acquisitions in the finance world to research breakthroughs in pharmaceuticals, clear communication is key. By 2012, Ford reported a $5.7 Leaders are the beacon of clarity.
Open Innovation EU
NOVEMBER 16, 2015
External pressure: a balancing loop that suggests that both the exploitative loop and explorative loop will be disturbed by the market circumstances (a realism check), which will thus increase the likelihood of external forces saying that the strategy should change. External pressure will force them to change their strategy to exploitation.
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