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Rather than hit you with an updated mega-post of 600 questions, we decided to compile the links, organize them, and share the update with you in an easier-to-use eBook: The 600 Most Powerful Strategic Planning Questions (The Brainzooming Group Uses. Branding, naming, and marketing. Creativity. Branding and Marketing.
Up until maybe 20 years ago, these were the gatekeepers for the majority of the creative industries. If you wanted your creative work to be seen, heard or experienced by more than a handful of people, you needed the production and distribution network which these companies provided. Gallery curators. TV Network producers.
If your creativity ideas have dried up, today is the day to download our FREE ebook, The 600 Most Powerful Strategic Planning Questions. There are links in this eBook for 600 of the most powerful brainstorming and extreme creativity questions we use , including ones specifically tailored for innovation and creative boldness!
It’s always a wonderful inspiration for strategic and creative thinking questions (plus it’s exciting that we have a current client among the companies recognized). 16 Creative Thinking Questions from the Most Innovative Companies. 16 Creative Thinking Questions from the Most Innovative Companies. Innovation.
Any return to normalcy may seem far-off, but sales and marketing are on the front lines of restarting the economy. However, there’s no team better suited to lead that charge than the marketing department. Strategically aligning your systems and teams.
I attended a presentation on cultivating a creative culture delivered by Michael Perman, formerly of Gap, at The Marketing Conference last week in San Francisco. During his keynote, Perman discussed twenty-plus three-day creativity sessions he organized while at Gap. What mix of creative diversity will drive implementation?
It’s like the secret to creative success for everyone ! If you want to collaboratively engage your team (or multiple teams) in a strategic and creative thinking process in which any of them can discover the secret to creative success, then it’s time to contact us. Branding and Marketing. Extreme Creativity.
From a day-to-day perspective in the corporate world, we didn’t necessarily use objective metrics about creative ideas. After talking with a friend, I think the percent of time you are told to pull back your creative ideas because they are too big and bold may be a good way to assess how your creativity is faring in an organization.
We have released a host of eBooks on strategic planning exercises and ideas to increase collaboration, creative thinking, alignment, and successful implementation. You can download your copies by clicking on the titles or the covers of the eBooks below. Results – Creating Strategic Impact (Download).
Download this eBook to learn about the 5 basic principles that guide every successful innovation process. Why do only a third of the organizations worldwide have formal innovation metrics in place despite accepting that innovation is critical to survival?
Vickie’s drive to strategize, revise, and improvise in the name of extreme creativity and productivity is as fierce and inspiring as ever, making her a natural choice for an interview on the Brainzooming blog. Now Streaming: Extreme Creativity and Vickie Howell. But some things remain constant. I’m like, WHAT?! I was so impressed!
If you’ve been pursuing a content marketing strategy for a few years, you have some content that worked and some that didn’t work when you first published it. Reviewing the most successful pieces emerging from your content marketing strategy up to now provides the opportunity to create new growth from your evergreen content.
Turning your company into the ultimate content creator in your market? Related posts Innovation Strategy – 5 eBooks to Boost Innovation this Year 10 Signs to Invest in Your Brand’s Innovation Strategy – Right Now! Mike Brown Founder of The Brainzooming Group, and an expert on strategy, creativity, and innovation.
Or the competitor that drags all the other competitors kicking and screaming into a new market reality. Are you prepared to take better advantage of your brand’s customer and market insights to generate innovative product ideas? Download this free, concise eBook to : Identify your organization’s innovation profile.
Short Story: Look for specifics and things that people can actually do or perform to move creative thinking into action. How do you move from creative thinking into action? That was a persistent question during a recent Brainzooming strategic thinking workshop that also included a heavy dose of content on creative thinking.
Creative Thinking – The Math of Brainstorming and New Ideas. #3 Innovation Strategy – 6 Ideas Better than “Clean Sheet of Paper” Creativity. 9 Extreme Creativity Questions from Peter’s Laws. Creative Thinking – 7 Keys to How “Idea Magnets” Boost Creativity. Creativity in Business – 48 Creative Appreciation Ideas.
Hyper-focus your market expertise and service offering. Remove EVERY worry customers in your market harbor. Download our FREE eBook: The 600 Most Powerful Strategic Planning Questions. This Brainzooming strategy eBook features links to 600 proven questions for: Developing Strategy. Branding and Marketing.
” We assigned four roles to shape the customer experience strategy thinking: The Minister of Scare the Crap Out of Us Possibilities (for bursts of extreme creativity ). Download our FREE eBook: The 600 Most Powerful Strategic Planning Questions. Branding and Marketing. Extreme Creativity. Extreme Creativity.
I recorded a video for the Specialty Equipment Market Association (SEMA) that ties into my presentation at their conference on creative thinking skills and “Taking the NO Out of InNOvation.”. A big part of improving your creative thinking does not necessarily mean setting aside time to have offsite meetings and generate ideas.
Are you making the best use of customer input and market insights to deliver innovation and growth? This new ebook features sixteen strategic thinking exercises to help you ideate, prioritize, and develop your best innovative growth ideas. Download this free, concise ebook to: Identify your organization’s innovation profile.
Download our FREE eBook: The 600 Most Powerful Strategic Planning Questions. This Brainzooming strategy eBook features links to 600 proven questions for developing strategy, branding and marketing, innovation, extreme creativity, and successful implementation.
Without content marketing, I would not have had the guts to become an entrepreneur. Even though we have enough content to slow our new content creation, we are now developing longer-form eBooks at an unprecedented rate for us in the past twenty months. #3. Once there is an early positive indicator, go all out as fast as you can.
Our industrial sales force needs training to be stronger at strategic thinking and developing creative solutions. We know we need to use content marketing, but we’re struggling to connect the content to our brand and audience while generating real business returns. Our product team is creative, but they are tapped out right now.
He has moved to a new role leading marketing for an organization shifting from the B2C to B2B market. They need a compelling brand position, messaging, and a content marketing strategy that grows their volume of interested prospects and leads to strong growth to satisfy the global company that just acquired the brand.
I have always been a big believer that radio advertising – great radio advertising- was the most creative, and most difficult of the traditional advertising formats. Which leads me to Content Marketing. In what ways are Podcasts the ultimate Content Marketing tactic? Creative Clicks for Podcast Listening. I don’t care.
As an example, I wrote some time back about the “Shrimp” creative thinking exercise we included during a creative thinking workshop for a regulated financial services company. Rethinking the “Shrimp” Creative Thinking Exercise. So back to what I have no idea about when it comes to Shrimp.
Are you prepared to take better advantage of your brand’s customer and market insights to generate innovative product ideas? Download this free, concise eBook to : Identify your organization’s innovation profile. Download this free, concise eBook to : Identify your organization’s innovation profile.
Based in Cedar Park, Texas, Barron creates a wide variety of creative assets and works with Planview’s team of contract designers. Anybody from sales to marketing comes to me with a creative request like an ad for social media, a presentation, or a piece of collateral like an ebook. Who do you typically collaborate with?
Instead, executives talk about customers or growth or cost cutting or new markets or a whole variety of other areas that can contribute to business success. The consultants we worked with to help us develop our first big strategic marketing plan back in 1997, didn’t provide productive structure to help us. ” Enjoy this article?
Are you prepared to take better advantage of your brand’s customer and market insights to generate innovative product ideas? Download this free, concise eBook to : Identify your organization’s innovation profile. Download this free, concise eBook to : Identify your organization’s innovation profile.
Want to hang out with some of the Brainzooming crew in San Francisco next week and learn all kinds of valuable information on content marketing, social media, marketing strategy, and branding? I’ll be doing workshops on content marketing and collaborative branding strategy. Keep reading for the code! – Mike Brown.
Kodi’s presentation focused on fusing creativity and data innovation to drive brand growth. Five Things Your Content Marketing Strategy Should Deliver. His five-points form a strong checklist with which to assess your content marketing strategy. D ownload Your Free Internal Branding Strategy eBook! – Mike Brown.
I suggested looking at a version of one of our extreme creativity questions : How can we innovate our processes to test things faster than all our competitors? Are you prepared to take better advantage of your brand’s customer and market insights to generate innovative product ideas?
We haven’t talked about stealing (or copying) ideas as a creative strategy for some time. Translated into a creative strategy formula, it’s an example of “Lead, Copy (1 and 2), Swerve, Integrate, Go.” Here’s how this creative strategy formula plays out between two well-known consumer brands. BTW, A Word about Personalization.
What if you are a person that freezes up when you think you need to come up with or implement a creative idea ? What if your fear of being wrong is so great that you can’t even start implementing creative ideas that are just for you for fear you’ll goof something up? She could be creative in other areas on her own time, by herself.
“Let’s start with a clean sheet of paper to boost creativity.”. We listened to the rationale for adopting an innovation strategy based on broad creative freedom. You’ve been thinking a clean sheet of paper innovation strategy maximizes creativity. A Strategic Creative Brief – 4 Benefits for Your Communications Efforts.
A Chicago Creative Nudge. To put it succinctly, Diane came in and kicked my creative and content marketing ass in the nicest possible way. She also kindly shared one of her Innovation Think Pad kits and issued a creative nudge to create a visual vocabulary for Brainzooming. We did a Periscope video (my first).
During that time when we were laying off people on a weekly basis as the strike drug on, it was clear to everyone that the single focus for us as a marketing organization was to win back customers for the day we started our operation back up – whenever that might be. That’s the MUCH MORE TYPICAL business strategy scenario.
Here’s a brief video produced by SEMA, the Specialty Equipment Market Association, where I talk about four easy ways for companies to boost creativity in the workplace without taking a lot of time to do it. My favorite expression of creativity at SEMA! 4 Tips to Efficiently Boost Creativity in the Workplace. Mike Brown.
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