Disruption Marketing Strategy 
Leapfrogging
MARCH 26, 2025
What is Disruptive Innovation? Disruptive Innovation is a framework that describes how new products or business models can transform industries by offering simpler, more affordable, or more accessible alternatives to existing offerings. As they improve and gain market traction, they shift industry standards and expectations.
Idea to Value
JULY 20, 2021
If you ask a number of startups what they are hoping to achieve, undoubtedly you will encounter one that is going to “Disrupt” their industry. Disruption is what Uber, Airbnb, Amazon and the iPhone did to their industries. Disruption is cool. Disruption is sexy. Disruption is a force which shapes markets.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Leapfrogging
MARCH 5, 2025
What is a Go-to-Market Strategy? Go-to-Market Strategy: A Practical Guide for Strategy Projects A Go-to-Market (GTM) strategy is a structured plan that defines how a company will introduce a product or service to the market, attract customers, and achieve a competitive advantage.
Leapfrogging
MARCH 19, 2025
What is Kotler’s Pricing Strategy? Kotler’s Pricing Strategy: A Practical Guide for Strategy Projects Kotlers Pricing Strategy , developed by Philip Kotler , is a comprehensive framework that helps businesses determine the most effective pricing model to maximize revenue, market share, and competitive positioning.
Speaker: Chris Townsend, VP of Product Marketing, Wellspring
CEOs have spoken with passion about “making everyone an innovator” and the need “to disrupt our own business.” In this new webinar, Chris Townsend, VP of Product Marketing at Wellspring, will provide a primer on how Growth Innovation works and why it is poised to become the next generation of Innovation Management!
Leapfrogging
MARCH 10, 2025
Scenario Planning: A Practical Guide for Strategy Projects Scenario Planning is a strategic methodology that helps organizations anticipate and prepare for potential future uncertainties. Develop proactive strategies to manage change. Improve resilience against disruptions and crises. Lead Successful Strategy Projects!
Leapfrogging
MARCH 10, 2025
Contingency Planning: A Practical Guide for Strategy Projects Contingency planning is the process of proactively preparing for potential risks, disruptions, or crises that could impact an organizations operations, strategy, or financial stability. Develop response strategies to mitigate or recover from those risks.
Advertiser: ZoomInfo
With vaccination rates rising, consumers spending more money, and people returning to offices, the job market is going through a period of unprecedented adjustment. Businesses are looking to hire quickly, but they face a disjointed market. As the New York Times observed, “It’s a weird moment for the American economy.”
Speaker: Shalini Dinesh
Research shows that as many as 70% of product launches fail due to inadequate coordination among stakeholders, including supply chain, product management, legal, marketing, and change control teams (Gartner, 2022). 🎯 Strategies for aligning cross-functional teams for seamless product launches.
Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón
Rigid, monolithic platforms slow brands down, but a full replatforming is disruptive and costly. We’ll explore how brands can integrate a modern commerce solution within their existing infrastructure to move faster, adapt to market changes, and fuel long-term growth without the risks of a full migration. Reserve your spot now!
Speaker: Cory Skinner, Founder and CEO of FactR
From limited visibility and a lack of real-time data to a lack of agility and responsiveness to changing market conditions, there's no shortage of difficulties that today's supply chain professionals can encounter. What can be done to not only address these challenges, but overcome them? Register now!
Expert insights. Personalized for you.
130 
Let's personalize your content