Leapfrogging

FEBRUARY 28, 2022

Here’s the downloadable Strategy Uncertainty Map I developed as part of my work with Praxie.com. A Strategy Uncertainty Map is a visual representation of your top opportunities, which can include products, services, projects, or business strategies. Also, be sure to keep the Strategy Uncertainty Map alive.

Disruption 130

Disruption Strategy Strategy Agile 130

Business and Tech

DECEMBER 8, 2021

Hoping for a return to “normal” in the real estate markets is a losing strategy. Adaptive use (aka, the repurposing of retail and other commercial space) is on the rise as a strategy to maintain profitability in these properties, driven in part by low-interest rates that are expected to remain stable for the immediate future.

Technical Review 246

Technical Review Policies Analysis Strategy 246

Leapfrogging

FEBRUARY 17, 2020

Instead, create a one-page strategy map. Having run the internal strategy consulting group at HP , and then consulting to both startups and big companies like Disney, Visa, Colgate, Medtronic and others, I’ve created hundreds of strategic plans. Business strategy used to be a clear and methodical process.

Strategy 100

Strategy Strategy Disruption Change 100

BrainZooming

JULY 19, 2017

People routinely ask some variation on that question about our social-first content marketing strategy. 23 Content Marketing Strategy Benefits for an Emerging Brand. Opens the door for us to compete for and win work against some of the world’s top strategy and branding consultancies.

Marketing 67

Marketing Strategy Strategy eBook 67

BrainZooming

JUNE 21, 2017

We were listening in on an internal innovation strategy call conducted by one of our clients. The key question was, “Where’s the beef with this innovation strategy?”. They seemed ready to jump through hoops to justify the innovation strategy to the CEO. 3 Questions When the Innovation Strategy ROI Doesn’t Satisfy the Boss.

Strategy 117

Strategy Strategy eBook Strategic Thinking 117

IdeaScale

FEBRUARY 14, 2017

Leaders can mentor innovators through any of the practical business steps in the value creation process itself: Connecting to emerging market trends and identifying the most significant opportunities. Innovators face a wide mix of business strategy and interpersonal challenges on their road to success. Gaining customer insights.

Underperforming Technical Team 189

Underperforming Technical Team Innovation Handbook Project 189

BrainZooming

JANUARY 3, 2018

He was a client team member on a customer experience strategy engagement several years ago. He has moved to a new role leading marketing for an organization shifting from the B2C to B2B market. The focus was on getting the best, actionable brand strategy foundation elements in place ASAP so they can implement.

Strategy 96

Strategy Strategy Strategic Thinking Exercises 96

Leapfrogging

SEPTEMBER 30, 2019

Even worse, your business may end up being disrupted by the next big innovation that comes on the market. Benchmarking can be extremely helpful, as it allows the organization to better understand not only how their competitors are performing, but also what procedures or strategies are being used to accomplish such high performance.

Marketing 100

Marketing Comparison Tools Competition 100

IdeaScale

MARCH 26, 2019

Types of Innovative Strategies Used in Healthcare. Typical healthcare innovation management strategies include: Scenario planning – where healthcare providers do long-range organizational planning in the context of known market forces, such as an aging population, or the emergence of large age-related disease populations.

Artificial Inteligence 174

Artificial Inteligence Innovation Innovation Management Crowdsourcing 174

BrainZooming

MARCH 10, 2017

The article highlighted innovation strategy options that drug companies are using to instill and support risk-taking behaviors. These companies are trying to motivate researchers facing daunting odds for bringing a drug successfully to market. Letting Go when an Innovation Strategy Isn’t Working.

Strategy 88

Strategy Strategy Innovation Idea Generation 88

BrainZooming

JULY 5, 2017

I’ll admit it: my views on innovation strategy have been dramatically shaped by working in a Fortune 500 corporation. Given that, moving to an entrepreneurial environment in 2009 was new territory when it came to learning innovation strategy lessons. 5 Innovation Strategy Lessons Learned as an Entrepreneur.

Strategy 84

Strategy Strategy Learning eBook 84

Paul Hobcraft

OCTOBER 1, 2018

I mean anyway “we really don’t believe in innovation, it all is full of risk, uncertainty and those unknowns and that is the last place to go when you are fighting in a different set of market conditions, isn’t it?”. CB Insights recently released a report on the “State of Innovation” where they surveyed 677 corporate strategy executives.

Report 212

Report Innovation Survey Disruption 212

BrainZooming

MAY 30, 2017

It’s time to launch an innovation strategy for your organization. How will the innovation strategy eliminate your revenue shortfalls? But, hey, it’s an innovation strategy! As you and your leadership team announce the new innovation strategy, your employees have questions. They know innovation strategies come and go.

Strategy 87

Strategy Strategy Innovation eBook 87

BrainZooming

APRIL 13, 2017

I’m excited to be speaking again this year at several Social Media Strategies Summit events. As part of the relationship with these GSMI conferences, we’ll be co-releasing several new Brainzooming eBooks on brand strategy and social media content marketing. You can download your FREE copy today!

eBook 66

eBook Marketing Conference Video 66

BrainZooming

JULY 20, 2017

A Bait and Avoid Customer Experience Strategy. Think about the customer experience strategy implications of this bait and avoid policy. Stop again and consider whether this bait and avoid customer experience strategy is smart. Choosing a Horrendous Strategy. At the counter, we ordered a large salad and a full-sized pizza.

Strategy 79

Strategy Strategy eBook Policies 79

Leapfrogging

JULY 18, 2021

Innovation, and coming up with new products and services for your business to stand out in the market is one of the most important things you can do to ensure its success. . . So how do you determine which innovation strategy fits your organization best? You can access the Innovation Matrix tool freely as a download here.

How To 147

How To Innovation Tools Strategy 147

BrainZooming

AUGUST 29, 2017

Their processes turned out to be lax and inconsistent, which resulted in their customer experience strategy being the same. 3 Steps to Developing Consistent Customer Experience Strategy Processes. Off the top of my head, I suggested the following strategy to strengthen the consistency of their customer experience strategy.

Strategy 74

Strategy Strategy eBook Strategic Thinking 74

BrainZooming

MARCH 7, 2018

Is your business-to-business brand looking for new product ideas, stronger innovation strategy opportunities, and a bigger impact ? We took that approach when developing an innovation strategy workshop for a B2B manufacturer. How can you orient your innovation strategy to the experiences THEY have? – Mike Brown.

Strategy 72

Strategy Strategy eBook Strategic Thinking 72

IdeaScale

MARCH 22, 2017

They launched a full internal multi-channel marketing strategy. To learn more about the City of Calgary and their myCityInnovation program, download their case study. . myCityInnovation initially invited the City’s 12,000 “wired” employees to share, collaborate, and test new ideas for improving City services.

Learning 150

Learning Case Study Ideation Innovation Programs 150

BrainZooming

MAY 31, 2017

Are your employees celebrities within your branding strategy activities? I’m asking about whether you feature your employees within your branding strategy in ways that allow them to attract attention and accolades for how great it is to have them as part of your brand? Want to guess the response to the idea?

Strategy 69

Strategy Strategy eBook Strategic Thinking 69

BrainZooming

FEBRUARY 24, 2017

In case you missed any Brainzooming strategy planning eBooks, here are seven to jump start your strategic planning exercises and better engage your team in shaping your organization’s direction. You can download your copies by clicking on the titles or the covers of the eBooks below. That doesn’t mean you turn over strategy setting.

Exercises 94

Exercises eBook Tools Strategic Thinking 94

BrainZooming

MARCH 20, 2017

We share many Brainzooming strategy, innovation, and branding tools. One vital business strategy tool for me personally that I rarely mention directly in workshops is prayer. Prayer (and the humility in asking God for help) are an integral part of my business strategy tool repertoire. Here are two recent examples.

Tools 77

Tools Strategy Strategy eBook 77

BrainZooming

SEPTEMBER 11, 2017

Ask most business executives about strategy, and they don’t spit out well-articulated strategy statements. Instead, executives talk about customers or growth or cost cutting or new markets or a whole variety of other areas that can contribute to business success. 11 Ideas to Make Planning Strategy More Fun!

Exercises 76

Exercises Strategy Strategy eBook 76

BrainZooming

MAY 11, 2017

Whenever we discuss using questions to foster disruptive innovation strategy , it prompts objections. 13 Exercises for Disruptive Innovation Strategy: Disrupting Thinking eBook. Marketing strategies. Industry and market dynamics. Download your FREE copy of Disrupting Thinking TODAY , before it’s too late!

eBook 77

eBook Disruption Exercises Strategy 77

BrainZooming

MARCH 7, 2017

That was the question from two nonprofit executives tasked with planning market research to support a new marketing plan. Before diving into planning market research, I asked about old research they had. 14 Questions Before Planning Market Research. Examining Your Own Previous Market Research. That’s a Start!

Marketing 64

Marketing Survey eBook Strategic Thinking 64

BrainZooming

AUGUST 7, 2017

A similar phenomenon applies to brand strategy. But all the while, competitors or market forces you may not even suspect are disrupting your place in the market. 104 Possibilities to Disrupt Your Brand Strategy. 104 Possibilities to Disrupt Your Brand Strategy. 13 Exercises for Disruptive Business Strategy.

Disruption 68

Disruption Strategy Strategy Strategic Thinking 68

BrainZooming

DECEMBER 12, 2017

We were set to work with a client team exploring the customer experience strategy they’d introduce to their internal customers. Each of the four roles were intended to help push the group’s thinking on its customer experience strategy in varied ways. 4 Roles to Push Bold Customer Experience Strategy Thinking. Innovation.

Strategy 79

Strategy Strategy eBook Strategic Thinking 79

IdeaScale

APRIL 24, 2019

Full integration of partnerships into innovation strategy. Portfolio and resource management company Planview spells out five levels of innovation maturity : Level 1: Some process and operational innovation takes place, but the market is mature and primarily driven by existing products and minor extensions to existing product lines.

How To 157

How To Innovation Crowdsourcing Culture 157

IdeaScale

DECEMBER 13, 2016

Innovators can benefit from clear directions about business strategy, degree and timing of innovation needed, how much risk to take, and how far to stretch. Establishing a Future-driven Business Strategy. Once emerging trends are clear, leaders need to set the strategy going forward.

How To 167

How To Handbook Creativity Leadership 167

Planview

MARCH 19, 2025

To stay competitive, many of these organizations are transforming their approach to strategy execution, ensuring they can not only survive but thrive in a dynamic and disruptive environment. Provides flexible scenario planning capabilities, helping leaders anticipate market trends and adjust priorities without compromising long-term strategy.

Management 52

Management Agile Disruption eBook 52

BrainZooming

NOVEMBER 2, 2017

I’m in Las Vegas this week, speaking at the Specialty Equipment Market Association show in Las Vegas. During this year’s presentations, I’ll be covering both brand strategy (Thursday) and social-first stories (Friday). 9 Areas to Tune-Up Your Brand Strategy for Peak Performance. Establishing a Clear Market Position.

Strategy 71

Strategy Strategy Strategic Thinking Exercises 71

BrainZooming

JANUARY 8, 2018

Who should you invite to participate in an innovation strategy workshop ? We’ve written about three important strategic perspectives (general management, functional expertise, and people with creative energy) and three types of voices (traditional, challenger, and emerging) to include in any type of strategy workshop.

Strategy 69

Strategy Strategy eBook Innovation 69

Paul Hobcraft

JUNE 21, 2018

There has just been a highly useful benchmarking report released by Innovation Leader with KPMG LLP sponsoring this and providing some of their collective insights into the different aspects of “ Benchmarking Innovation Impact 2018″ At present, you can download the report before it might slip behind a paywall at some later stage.

Report 235

Report Innovation Innovation Programs Trends 235