eBook Engagement Marketing 
BrainZooming
JANUARY 5, 2017
Rather than hit you with an updated mega-post of 600 questions, we decided to compile the links, organize them, and share the update with you in an easier-to-use eBook: The 600 Most Powerful Strategic Planning Questions (The Brainzooming Group Uses. Branding, naming, and marketing. Branding and Marketing. Innovation. Creativity.
BrainZooming
APRIL 13, 2017
As part of the relationship with these GSMI conferences, we’ll be co-releasing several new Brainzooming eBooks on brand strategy and social media content marketing. The first of these eBooks is now available. FREE 81 Social Media Content Marketing Ideas eBook. Repurpose strong social media content marketing topics.
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BrainZooming
FEBRUARY 6, 2018
It will cover creating a sustainable, social-first content marketing strategy. The three-hour workshop will take participants through typical sticking points brands face in developing effective content marketing strategy plans that start strong, build, and continue to deliver results. Finding the cool in a brand.
BrainZooming
JANUARY 23, 2018
5 Ways to Open Branding Strategy to Multiple Marketing Agencies. Here are five things we do to bring other marketing agencies in early to set them up for implementation success: Invite the partner organizations into all the planning activities for developing the branding strategy. Photo via Shutterstock.
Advertiser: ZoomInfo
Multiple industry studies confirm that regardless of industry, revenue, or company size, poor data quality is an epidemic for marketing teams. Entrusting a vendor to help maintain its accuracy and completeness is no ordinary engagement. What’s involved in their maturity process? What’s involved in their maturity process?
BrainZooming
FEBRUARY 12, 2018
What is the insight I’m not seeing that could make our content marketing strategy make sense?” She’s trying to manage through three strategic expectations the senior management team and board have regarding a content marketing strategy: They want to keep everything on one Facebook page. Not a great situation.
Acuvate
FEBRUARY 14, 2019
In today’s competitive business world employee engagement is an essential element in creating a positive work culture and a productive workforce. Organizations with engaged employees perform better than those without by whopping 202%. This is the reason employee engagement gets top precedence in the workplace strategy.
Advertiser: ZoomInfo
Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.
Advertiser: ZoomInfo
For recruiters to build their pipeline and search for the next candidate, they need to ensure they have access to the most accurate data on the market. More specifically, having access to updated information lets you engage faster with ideal candidates searching the job market.
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Many application teams leave embedded analytics to languish until something—an unhappy customer, plummeting revenue, a spike in customer churn—demands change. But by then, it may be too late. In this White Paper, Logi Analytics has identified 5 tell-tale signs your project is moving from “nice to have” to “needed yesterday.".
Advertiser: ZoomInfo
The benefits of account-based marketing are clear: internal alignment, shorter sales cycles, higher conversion rates. And yet only 43% of marketers are completely satisfied with the quality of their data. But none of this is possible without the most important element of a successful ABM program: good data.
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Download this eBook to learn about the 5 basic principles that guide every successful innovation process. Why do only a third of the organizations worldwide have formal innovation metrics in place despite accepting that innovation is critical to survival?
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Just by embedding analytics, application owners can charge 24% more for their product. How much value could you add? This framework explains how application enhancements can extend your product offerings. Brought to you by Logi Analytics.
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