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Creating Innovation Connections as the Customer Advocate

IdeaScale

Bezos took a strong stand that the company must not create a business strategy designed only to protect their existing business when their customers clearly wanted something else. Bring the “voice of the customer” into the decision making and idea generation. Set the expectation that creating customer value is everyone’s job.

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IdeaScale Launches a Successful Self-Paced Course on: Excelling at Innovation

IdeaScale

His course draws from the book he co-authored, Creating Value with CO-STAR: An Innovation Tool for Perfecting and Pitching your Brilliant Idea, as well as the Global Innovation Science Handbook. Idea Generation : Many of us can struggle with the idea that we’re “not creative.”

Course 130
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7 TENETS OF CREATIVE THINKING

Michael Michalko

Therefore when trying to produce new ideas, do not evaluate them as they occur. Nothing kills creativity faster than self-censorship during idea generation. All ideas are possibilities — generate as many as you can before identifying which ones have more merit. The only certainty in life is uncertainty.

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SIMPLE WAYS TO INCREASE CREATIVITY IN YOUR ORGANIZATION

Michael Michalko

Call the notebook the “Bright Idea Notebook,” and ask everyone to write three ideas in the notebook every day for one month on how to improve your business. At the end of the month, collect all the notebooks and categorize the ideas for further discussion. Stupid Idea Work Make idea generating fun.

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SIMPLE WAYS TO INCREASE CREATIVITY IN YOUR ORGANIZATION

Michael Michalko

Call the notebook the “Bright Idea Notebook,” and ask everyone to write three ideas in the notebook every day for one month on how to improve your business. At the end of the month, collect all the notebooks and categorize the ideas for further discussion. Stupid Idea Work Make idea generating fun.

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Creative Problem Solving Techniques Training

InnovationTraining.org

Generate Many Ideas. Generate as many ideas or thoughts as you can related to the challenge. Don’t eliminate anything (even ideas that at first glance seem incorrect) until after you are done with the ideation process. Feel like you’ve run out of new ideas? The Creative Thinking Handbook.

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Michael Michalko

Call the notebook the “Bright Idea Notebook,” and ask everyone to write three ideas in the notebook every day for one month on how to improve your business. At the end of the month, collect all the notebooks and categorize the ideas for further discussion. STUPID IDEA WEEK Make idea generating fun.