This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Ultimately, Strategic Inquiry is about a journey⃜ a journey of learning about the business and its deep unmet needs, and learning about markets and their deep unmet needs. Sometimes the process just leads to more questions (new, better questions), and requires us to go out again and do more learning with a new lens of focus.
Most can afford to fail, and the world will still be okay; the organization will be all the wiser because it will have learned what doesn't work and why so. In fact, of all organizations, it is the absolute master of learning from others' experiments – especially their failed ones.
Introduced is the discipline of learning — specifically, around market–solution fit — prior to making full–on commitments. This same "pipeline", between Seed and Series A, is where the real learning takes place (essentially "on the fly, in–market, research and planning"). A similar pattern is being seen with startups.
In the age of Content Marketing and MakerBots, they want to fail fast, learn fast, and get to market fast with awesome new products. Professionally, they have been exposed to ideas like Lean Startup, Design Thinking, Experiential Learning, and Engagement Marketing.
In Ries' model, the focus is on agility rather than efficiency, and the emphasis is on methods for pursuing rapid learning and adaptation⃜ developing and launching a minimal viable product, or MVP (thus the offering itself is "lean") and then rapidly reiterating to arrive at a more robust offering. Long live Lean.
In the one camp, we have the Lean Startup model, which directs us to learn fast by failing fast via a Minimum Viable Product, or MVP. This "build-measure-learn" process is repeated over and over until the product eventually morphs into something more along the lines of a minimum desirable product.
Such events can include the introduction of an innovative new product or service that preempts public knowledge of the need – cases in point are iTunes and the Nest Learning Thermostat. In other words, they watch and learn from these others' mistakes so that they know what not to do, better informing a right path into the market.
This could be through digital transformation, radical new business models, abandoning waning technologies (even if they are our current ‘bread & butter’), and embracing emerging new technologies and practices (even when doing so means a steep learning curve for us, not to mention a brand new fight for dominance).
When the Poets, the Nerds, and the Suits learn to work well together, often great innovation can occur, and often great business results happen⃜ ones that truly make a difference in our world. To learn more about engaging us for growth and innovation work, refer to our Engagement Page , or drop us a line here⃜ Contact Page.
The ongoing discovery process allows us to constantly learn about our market's emerging needs, and this is where new opportunities for innovation will first be identified. To learn more about engaging us for growth and innovation work, refer to our Engagement Page , or drop us a line here⃜ Contact Page.
For the modern open innovation lab, this is often the MLR – the minimum learning requirement – if it is to be the real cradle of innovation that real garages have historically been. To learn more about engaging us for growth and innovation work, refer to our Engagement Page , or drop us a line here⃜ Contact Page.
To learn more about engaging us for growth and innovation work, refer to our Engagement Page , or drop us a line here⃜ Contact Page. This way, those innovating are sure to have the combined benefit of both perspectives and can connect the dots in ways that have the maximum chance of commercial success. ¹
It takes a brave business leader, therefore, to break out of that cycle of addiction and instead learn to become addicted to ongoing relevance and long-term resilience… to real market leadership. To learn more about engaging us for growth and innovation work, refer to our Engagement Page , or drop us a line here⃜ Contact Page.
The prize goes, therefore, to those businesses who master these insights and methods and thus learn how to use them effectively. To learn more about engaging us for growth and innovation work, refer to our Engagement Page , or drop us a line here⃜ Contact Page.
To learn more about engaging us for growth and innovation work, refer to our Engagement Page , or drop us a line here⃜ Contact Page. Average lifespans around the world should thus increase commensurately. But what new challenges will we then face? Only that time will tell us.
To learn more about engaging us for growth and innovation work, refer to our Engagement Page , or drop us a line here⃜ Contact Page. This is an assessment which gauges whether this is an area of strength or weakness for your business and provides guidance on how to rectify it should it prove to be a weakness.
To learn more about engaging us for growth and innovation work, refer to our Engagement Page , or drop us a line here⃜ Contact Page. The vision will do far more than any artificial pep talk you could ever give, or any transactional incentive you could ever offer.
To learn more about engaging us for growth and innovation work, refer to our Engagement Page , or drop us a line here⃜ Contact Page. Many businesses can thus benefit from this method, and should give serious consideration to setting up a customer co-creation practice in the context of their broader innovation research work.
To learn more about engaging us for growth and innovation work, refer to our Engagement Page , or drop us a line here⃜ Contact Page. We ourselves have been a part of unlocking a number of these for companies, and I can affirm that they dwarf most of the incremental efforts that otherwise make up most business and product plans.
To learn more about engaging us for growth and innovation work, refer to our Engagement Page , or drop us a line here⃜ Contact Page. Knowing when and where to move, and how to manage the inertial disruption factor, is, quite honestly, an art⃜ the art of disruption to be exact.
And so goals are formulated by management, rolled out by line leaders, HR and transition teams – at best accompanied with an extensive learning and development initiative. When it comes to business transformation, however, organizations often seem to diligently try and change the dance, when they want to see a different dance.
To learn more about engaging us for growth and innovation work, refer to our Engagement Page , or drop us a line here⃜ Contact Page. Are you using the right discovery tools and methods to uncover the insights you need to make "health food"? Make sure you are. Your customers will thank you.
To learn more about engaging us for growth and innovation work, refer to our Engagement Page , or drop us a line here⃜ Contact Page. Today, it's less than 15 years and constantly declining.
To learn more about engaging us for growth and innovation work, refer to our Engagement Page , or drop us a line here⃜ Contact Page. They end up with a beautiful mosaic of innovation that allows them to become a market leader and a world changer.
To learn more about engaging us for growth and innovation work, refer to our Engagement Page , or drop us a line here⃜ Contact Page. When we as businesses are passionate, we will innovate, and we will make love, connections, money, rain, beauty, light, and conversation. And, most importantly, we will have made community.
To learn more about engaging us for growth and innovation work, refer to our Engagement Page , or drop us a line here⃜ Contact Page. When businesses get this formula right, and align to it an effective Horizon 1 / Horizon 2 / Horizon 3 Innovation Strategy, they will emerge as market leaders and will remain so throughout the long haul.
To learn more about engaging us for growth and innovation work, refer to our Engagement Page , or drop us a line here⃜ Contact Page. . ² U2, "I Still Haven't Found What I'm Looking For", The Joshua Tree, 1987. ³ ³ Jeffrey H. Dyer, Hal Gregersen, Clayton M.
To learn more about engaging us for growth and innovation work, refer to our Engagement Page , or drop us a line here⃜ Contact Page. That is a very misleading (and somewhat arrogant) view of the world – one which usually ends in business failure somewhere down the road.
To learn more about engaging us for growth and innovation work, refer to our Engagement Page , or drop us a line here⃜ Contact Page. This is particularly true if the company has any aspirations of becoming and remaining a market leader.
To learn more about engaging us for growth and innovation work, refer to our Engagement Page , or drop us a line here⃜ Contact Page. I believe this is a goal worth striving for.
To learn more, refer to our Engagement Page , or drop us a line here⃜ Contact Page. He knows how to design these spaces to achieve an optimal balance and flow of both activity and energy so as to induce within them a corresponding process flow for an organization's innovation work.
To learn more about engaging us for growth and innovation work, refer to our Engagement Page , or drop us a line here⃜ Contact Page. They are Amazon, Apple, GE, Google, and Nike. Maybe these really are the most innovative companies in the world.
To learn more about engaging us for growth and innovation work, refer to our Engagement Page , or drop us a line here⃜ Contact Page. Though it does take more time and effort to do, it tends to pay back greatly in terms of commercial success and ongoing brand building.
We organize all of the trending information in your field so you don't have to. Join 29,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content