Legacy Innovation Group

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The Power of a Simple Question

Legacy Innovation Group

Ultimately, Strategic Inquiry is about a journey⃜ a journey of learning about the business and its deep unmet needs, and learning about markets and their deep unmet needs. Sometimes the process just leads to more questions (new, better questions), and requires us to go out again and do more learning with a new lens of focus.

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Four Traits Your Next CEO Must Have For Your Organization to Thrive

Legacy Innovation Group

Most can afford to fail, and the world will still be okay; the organization will be all the wiser because it will have learned what doesn't work and why so. In fact, of all organizations, it is the absolute master of learning from others' experiments – especially their failed ones.

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Welcome to the Mid Zone of Innovation

Legacy Innovation Group

Introduced is the discipline of learning — specifically, around market–solution fit — prior to making full–on commitments. This same "pipeline", between Seed and Series A, is where the real learning takes place (essentially "on the fly, in–market, research and planning"). A similar pattern is being seen with startups.

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The Innovation Generation Has Arrived

Legacy Innovation Group

In the age of Content Marketing and MakerBots, they want to fail fast, learn fast, and get to market fast with awesome new products. Professionally, they have been exposed to ideas like Lean Startup, Design Thinking, Experiential Learning, and Engagement Marketing.

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Lean is Dead. Long Live Lean!

Legacy Innovation Group

In Ries' model, the focus is on agility rather than efficiency, and the emphasis is on methods for pursuing rapid learning and adaptation⃜ developing and launching a minimal viable product, or MVP (thus the offering itself is "lean") and then rapidly reiterating to arrive at a more robust offering. Long live Lean.

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What's In Your Sandbox?

Legacy Innovation Group

In the one camp, we have the Lean Startup model, which directs us to learn fast by failing fast via a Minimum Viable Product, or MVP. This "build-measure-learn" process is repeated over and over until the product eventually morphs into something more along the lines of a minimum desirable product.

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Trend Timing - The Innovator's Secret Weapon

Legacy Innovation Group

Such events can include the introduction of an innovative new product or service that preempts public knowledge of the need – cases in point are iTunes and the Nest Learning Thermostat. In other words, they watch and learn from these others' mistakes so that they know what not to do, better informing a right path into the market.

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